Brief
Logicalis is an international provider of high-performance IT integration solutions, which partners with many of the world's leading companies across international markets, including the UK, United States, Germany and Latin America. Between 2002 and 2009, Logicalis engaged Nucleus on a wide range of web and corporate communications projects.
Solution
Initially, our work for Logicalis involved a name change from Logical to Logicalis (the result of a long standing trade mark dispute) and redesign of the corporate brand system, followed by the development of a range of integrated, content managed group websites and customer portal. We have also worked with many of Logicalis' subsidiary companies – ensuring that their web presence is of a high standard, and that their messaging and positioning is differentiated from competitors.
Results
Continuous engagement with the company, which has supported steady international growth. From 2002 to 2009, revenue almost doubled to around US$1 billion in an often-difficult market, achieving above average EBITDA ratios for the sector.