3rd April 2008

In time for the Formula 1 Gulf Air Bahrain Grand Prix, Nucleus has, today, launched 3 new informational websites for the Economic Development Board of Bahrain, working closely with M&C Saatchi, to support the launch of a new global brand proposition for the Kingdom – Business friendly Bahrain.

The three websites included a new Bahrain.com website, plus additional web sites for the Economic Development Board and a specialist site for Financial Services, all aligned to support the new Bahrain brand proposition, positioning the Kingdom as the best place to do business in the Gulf.

Bahrain offers an exceptionally favourable economic climate to foreign investors, with excellent travel and communication links within the MENA region (Middle East and North Africa), plus advantageous conditions to help foreign companies prosper, including zero corporate and personal tax, a highly educated workforce and lower costs than other Gulf states. The websites we have designed and developed communicate these benefits clearly and professionally, using a leading content management platform, hosted in the Kingdom, to make updating and development easy and cost effective.