Adam Smith

Adam is a board director of Nucleus and CEO of sQuid, Nucleus’ venture in next generation payments and ticketing. Adam joined Nucleus in 2003 having an extensive background in telecommunications and strategy consulting.

Prior to co-founding sQuid, Adam ran Nucleus Managed Services, the managed application and hosting division that powers many large websites, including, between 2003-2007, the Oyster customer portal. It was during this time that Adam and Peter Matthews conceived sQuid as an emoney network that could run alongside smart transit cards.

Adam was formerly Managing Director of Telewest Business Communications Division, leading it through the transition to delivering sophisticated data and IP solutions for its Business Customers, and creating a successful £300m turnover enterprise.

Before this, he was Strategy Director at Telewest, responsible for a number of high value acquisitions. He joined Telewest from Ernst & Young Management Consultancy, where he worked across many industry sectors, with emphasis on new technologies. Adam began his career in the oil industry, later moving to Volvo Cars, where he was part of the team that initiated the transformation of the Volvo brand during the mid-1990s.